Is Your Unified Contact Center Solution Digital-First? | Authority Software
Customers today prefer to self-solve any issue, and calling the contact center is the last option most will try. However, they expect short wait times and an efficient solution to their problem when they do. Having customer information from all available sources readily available for agents allows for a smooth experience. When a conversation can seamlessly move from chat to live agent, customer experience ratings go up. This also makes task management easier for staff. Modernizing your contact center with a unified contact center solution will offer the best customer experience, increase efficiency, and decrease costs.
What Does Digital-First Mean?
Most modern companies are entirely digitized. The thought of hard copy files and tracking systems for daily use is shudder-inducing. However, digital-first isn’t just “being online.” Digital-first is as much workplace culture as it is about the tech systems used. When companies are truly digital-first, programs are updated with the most optimized solutions available that align with company goals. The digital systems in place all collaborate and work together. This applies from daily task management to overarching company organizational systems.
When companies move towards a digital-first environment, an overhaul of company processes may be necessary to ensure all parts are cohesively working together. Take a close look at how well current software serves the overall team. A complete overhaul can be tricky as operations down to the smallest task rely on these processes. However, holding back only ends up denying the opportunities of prioritizing a digital-first workplace. For assistance recognizing when a switch is necessary, read about the signs your workforce optimization software is ready to retire.
Unified contact center solutions assist by jumpstarting company engagement with digital-first practices. Most unified contact center solutions on the market today are already digital-first. Getting the most out of your contact center doesn’t have to be challenging.
What is a unified contact center solution?
A system that consolidates all points of contact into one reference system, effectively increasing customer satisfaction. Connecting all points of contact for customers also increases productivity and ease of use for call agents. Creating a unified contact center solution reduces friction in cross-departmental processes increasing total organization efficiency. Maximizing customer service experience, directly correlated to higher levels of brand loyalty, will, in turn, produce a higher ROI.
Unified Customer Service Experience
Digital-first unified contact center solutions offer several advantages over traditional solutions. They are designed for use in a world where customers expect seamless communication with businesses through various channels, including social media, chat, and SMS.
This means that digital-first unified contact center solutions can provide a better customer experience, as they can meet expectations more effectively. In addition, digital-first unified contact center solutions are often more scalable and easier to use than traditional solutions.
Some of the other advantages of digital-first unified contact center solutions relate to the next generation of customers. Offering a more modernized, better customer experience, these solutions are easier to use, track, and scale. Sprinklr’s article on the use of AI in contact centers points to the ever-growing needs of next-gen customers. It states that “93% of customers expect a seamless experience from channel to channel.” Unified Contact Centers are the top way to achieve this.
Quality unified contact center solutions are in high demand, especially for high-stakes industries such as fundraising, order management, financial, healthcare, and customer Support. Authority Software provides superior digital-first unified contact center solutions for all verticals.
These solutions enable fundraising departments to accurately record donor information with pledges and engagement information. They allow centers specializing in order management to view and manage inventories, order fulfillment, and shipping information in one seamless place.
The Financial and Healthcare industries vastly improve their efficiencies using Authority Software’s patented redaction software fully integrated into these systems. In addition, unified contact center solutions often come with various features. These can include customer relationship management (CRM) integration and call recording.
As this CustomerThink article points out, automation software augments the work that contact center agents do rather than optimizing them out of a job. “Automation also cuts costs and drives consistency, speed, and scalability to business processes.” Quality of care within contact center solutions is essential to boosting customer satisfaction, which is directly correlated to the survival and growth of businesses.
We Can Help
Authority Software’s Unified Contact Center Solutions allow businesses to build a digital-first strategy. Through automation software and custom-built solutions, they can upgrade your contact center’s efficiency. Unified digital-first contact centers manage call intake while improving the customer experience.
Schedule a demo today to learn more about how Authority Software can help you unify and digitize your contact center!
- Next-generation customers expect more from their interactions in the rare times they choose to interact with a live agent.
- Unified Contact Centers seamlessly integrate customer information for efficient reference, providing a better customer experience.
- A Digital-first contact center uses software to connect and enhance company-wide efficiency.
- Authority Software’s Unified Contact Center Solutions allow contact centers to manage call volume alongside customer satisfaction, magnifying company growth, and scalability.
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